This year’s Pocari Sweat Run was held at ICE BSD, a relatively new exhibition hall in a newly opened area at Bumi Serpong Damai. This time, the track took them around the BSD area, consisting of tracks for 5K and 10K runners. Even after running, participants...
To create an engaging yet relevant customer experience for MLD Spot’s activities at Java Jazz Festival 2015, Arcade Indonesia created ‘MLD Spot The Beat’, kind of like karaoke, but you have to press the button with the right word in time with the...
It didn’t take long for The Color Run to return to Jakarta! The “Happiest 5K On The Planet” has brought back its colours to the Gelora Bung Karno area, attracting 13,000 people to attend the event. Around 6,000 people who came early to the racepack...
KIYORA “Sing Your Tweet” Campus to Campus, is a music roadshow that visited campuses in the Greater Jakarta area (including Bogor, Depok, Tangerang and Bekasi). The music event was meant to introduce Kiyora to its target customers of student age. There were several...
Soundsfair is the latest music festival produced by Java Festival Production, who have been organising festivals like the Jakarta International Java Jazz Festival, Java Rockin’ Land and Java Soulnation since their inception. Different tastes could be seen in...
Nestle NHW (Nutrition, Health and Wellness) was a brand activation campaign held by Nestle from April 10th to 20th, 2014. The event targeted parents, especially mothers and their children. The event itself, like its name, was aimed to provide information and knowledge...
