The Color Run calls itself the ‘Happiest 5K On Earth’. With its signature throwing of food colouring to contestants, it is definitely more of a party, or celebration of life, rather than a simple 5K – they don’t even time your run. But you will definitely have a good time! Jakarta’s first official Color Run was sponsored by CIMB Niaga, and held at the Gelora Bung Karno area. Wooz.in stepped in and distributed RFID wristbands at racepack collection, so that on the event day, people could just come and start taking photos. Aside from taking photos, participants could also check-in at several booths, one of them being CIMB Niaga’s CSR booth, to voice their support.
