Kemayoran’s JIExpo Hall became witness to the largest indoor party in Jakarta, hosting thousands of people. Invasion 2015 is the largest electric dance festival in Jakarta, presenting DJ Alesso, Dash Berlin, Mr Belt & Wezol and Ale Mora. Other than the exciting stage layout, the event featured eye-popping visuals and large LED screens.
Invasion 2015 collaborated with Johnnie Walker, one of the world’s premiere drink brands, which provided digital activities in the form of photobooths placed at the venue. Any one could use the Johnnie Walker photo booth for free, and the photos that received the most likes could stand to win prizes – only requiring the user owning a Facebook or Twitter account.
Every time the user takes a photo, the user is required to enter their Facebook or Twitter credentials to upload it to their timelines. Aside from posting to the user’s social media, the picture is also printed